ASSIGNMENT DESCRIPTION

Penhaligon’s 145 year heritage is at the heart of everything that they do, creating innovative fragrances that tell a story. Penhaligon’s understand the emotive power of scent. It can unlock memories and open doors; it can stop us in our tracks, lost somewhere for a moment in time. Recollections triggered by a dusting of iris, a whisper of clove, a burst of juicy nectarine, a trail of smoky incense, a creamy lick of vanilla.

This month, the Penhaligon’s Portraits collection. What are the secrets of the British aristocracy? Are they as well behaved, courteous and polite as they seem to be? “Portraits” is a tribute to the English spirit; between establishment, humour and provocation. This is a collection of fragrances for both men and women that represent the characters of the Penhaligon's Portrait family. We are looking for exceptional creative writers who can portray the essence and story of each fragrance in a blog post with social media support. Please note as this is a creative piece, we will be looking for posts that are a very minimum of 500 words.

To apply for this assignment, your cover letter MUST include a proposal of how you would like to like to feature one of these fragrances. There are some very strong visual creatives to support this launch and bloggers who can make an exceptional use of these images and portraits will be considered first – so please be sure to include this in your proposal. Please also include some information about your audience demographics. We have very limited samples of these fragrances available so it is imperative that your cover letter answers the brief and stands out!

You have to be logged in to apply for this assignment.

Login

Gemma

Posted by

Gemma

Blogger Outreach Manager

Send Message

About Penhaligon's

Our passion is to carry on his incredible legacy of creative and innovative perfumery, challenging the traditions of the art and seeking new ways to interpret elegance. We continue to work with master perfumers who can interpret our distinctive ideas; conjuring up new perfume sensations that flow against the tide. Today, our scents are still made in England using the finest rare ingredients - from hand squeezed bergamot, to jasmine at twice the price of gold. Our signature Penhaligon's fragrance bottle is to William's original design: clear glass with a distinctive ribbon-wrapped stopper.